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Market figures...   15 January 2010   


The SNESSI just released its Green Guide. This report  tells us in particular that in France, 200 billion pages were printed in 2008. Black & White impressions decrease (-4%) while color is favoured (22%). This confirms that the use of color gets democratized. According to the Gartner Group, color increased by 3% in total. 
A prominent figure in this report: 32 billion. It is the number of pages wasted over the 200 billions that have been printed: 16% of impressions or copies are left on the machine or simply discarded before being even read! (source: SNESSI) This percentage suggests that the French still need to be educated vis-à-vis the way they manage documents.
Within companies, it appears that IT managers are aware of this problem: 76% of them say that environment friendlyness is one of the top 3 criteria when considering the purchase of a device (Source: Forrester ) and 54% want to invest in Green IT (Source: HP).
Since 2009, manufacturers have strengthened their actions towards sustainable development with for example the use of bio-plastic (Canon, Xerox) and lower power consumption in standby and operation mode.
2010 should see the birth of other innovations aimed at preserving the environment. To be continued ...

tags : Market, Analysis  



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